PAID SEARCH & PPC
Reach the Right People. At the Right Time.
Turn search intent into measurable business growth.
AED-IS creates and manages high-performing paid search campaigns that put your business in front of the right audience, drive qualified traffic, and deliver real results. With data-driven strategy, continuous optimization and AI-powered insights, we help you get more from every click.
More Qualified Leads
Lower Cost Per Acquisition
Higher Conversion Rates
Measurable ROI
PPC BUILT AROUND BUSINESS RESULTS
Paid Search. Real Business Growth.
Paid search puts your brand in front of customers who are actively looking for your products or services. We create targeted, high-performing campaigns that drive qualified traffic, leads and sales — backed by data, experience and continuous optimization.
OUR PAID SEARCH SERVICES
End-to-End PPC Management.
From strategy to execution and ongoing optimization, we manage every aspect of your paid search campaigns.
Strategic Campaign Planning
Tailored strategies aligned with your business goals.
Campaign Setup & Management
Keyword research, ad creation and audience targeting.
Ad Copy & Creative
Compelling, high-converting ads that get results.
Bid & Budget Optimization
Maximize performance while controlling costs.
Performance Tracking & Reporting
Clear insights and recommendations.
Ongoing Support
Continuous monitoring and optimization for better results.
GOOGLE ADS & MICROSOFT ADVERTISING
More Reach. More Opportunities.
We run data-driven campaigns across Google Ads and Microsoft Advertising to help you capture high-intent search traffic and reach valuable customers at every stage of their journey. Our paid advertising capabilities include:
- Search Ads
- Display Ads
- Shopping Ads (eCommerce)
- Performance Max Campaigns
- Microsoft Advertising (Bing)
- YouTube Ads
PPC + AI
Smarter Campaigns. Better Results.
We use AI-powered tools and automation to analyze data, identify opportunities and optimize campaigns in real time.
- AI-driven keyword and audience insights
- Automated bid management
- Predictive performance analysis
- Smarter budget allocation
- Continuous learning for better results
Landing Pages & Conversion Optimization
Turn Clicks Into Customers.
Getting the click is only part of the job. We create and optimize landing pages that align with your campaigns, improve user experience and drive higher conversions.
- Custom landing page design
- A/B testing
- Conversion-focused content
- Ongoing optimization
Remarketing & Audience Trageting
Stay Visible. Stay Top of Mind.
Reconnect with potential customers who have already shown interest in your business and move them closer to conversion.
- Remarketing campaigns
- Audience segmentation
- Dynamic ads
- Cross-platform targeting
Campaign Strategy & Management
A Strategic Approach to PPC.
We combine market insights, competitor analysis and proven best practices to develop campaigns that deliver measurable growth.
- Audience and keyword research
- Competitor analysis
- Campaign structure and testing
- Ongoing refinement
OUR PPC PROCESS
From Strategy to Measurable Results.
A proven, transparent process that keeps your goals at the center.
01
02
03
04
05
06
Discover
Research
Stragezie
Launch
Optimize
Scale
Understand your business, goals and target audience.
Analyze keywords, audiences and competitors.
Build a tailored campaign plan and structure.
Set up and launch campaigns with tracking in place.
Monitor performance, make data-driven improvements.
Increase what works and explore new opportunities.
01
02
03
Discover
Research
Stragezie
Understand your business, goals and target audience.
Analyze keywords, audiences and competitors.
Build a tailored campaign plan and structure.
04
05
06
Launch
Optimize
Scale
Set up and launch campaigns with tracking in place.
Monitor performance, make data-driven improvements.
Increase what works and explore new opportunities.
MEASURE WHAT MATTERS
Clear Insights. Better Decisions.
We track the metrics that impact your business and provide clear, transparent reporting.
Click & Traffic
Drive quality traffic to your website.
Leads & Sales
Increase conversions and revenue.
Cost Per Acquisition
Lower your cost per lead or sale.
Return On Ad Spend
Maximize the value of your ad spend.
HY AED-IS FOR PPC?
Experience. Expertise. Real Results.
We combine strategic thinking, technical expertise and a results-driven approach to help you get the most from your paid search investment.
- Data-driven strategies
- Certified Google Ads professionals
- Transparent reporting
- Focus on ROI and business growth
- Ongoing support and optimization
FREQUENTLY ASKED QUESTIONS
Common Questions. Clear answers.
How much should we spend on PPC?
There is no single budget that is right for every business. Your ideal PPC budget depends on your market, competition, average cost per click, geographic targeting, objectives and the value of a lead or sale. We assess these factors and recommend a practical starting budget based on the opportunity and your business goals.
How soon can we see results?
Paid search can begin generating traffic as soon as campaigns are live, but meaningful optimization takes time. Early campaign data helps us understand which keywords, ads, audiences and landing pages perform best. We then use those insights to improve efficiency, lead quality and conversions over time.
What platforms do you manage?
We can manage paid search and performance campaigns across platforms including Google Ads and Microsoft Advertising. Depending on your objectives, campaigns may include search, display, shopping, Performance Max, YouTube and remarketing.
Do you create the ad creative?
Yes. We can develop conversion-focused ad copy and creative assets required for the campaigns we manage. The exact creative requirements depend on the advertising platform and campaign format.
Will I have access to the campaign accounts?
Yes. We believe in transparency. Wherever practical, advertising accounts should remain accessible to the client, with AED-IS managing campaigns through the appropriate account permissions rather than restricting access to your own advertising data.
How do you measure success?
We define success around your business objectives rather than clicks alone. Depending on the campaign, this may include qualified leads, sales, conversion rate, cost per acquisition, return on ad spend, revenue and other meaningful business outcomes.
Can you guarantee results?
No responsible PPC provider can guarantee a specific number of leads, sales or a fixed return because performance depends on factors such as market demand, competition, budget, offer, pricing and the website experience. We focus on disciplined campaign management, measurement and continuous optimization to improve performance.
Do you work with eCommerce businesses?
Yes. We can support eCommerce paid advertising, including search campaigns, Shopping Ads, Performance Max, remarketing and conversion tracking. Campaign structure is tailored to your products, margins, markets and commercial objectives.
How is PPC different from SEO?
PPC generates visibility through paid advertising and can begin driving targeted traffic quickly. SEO focuses on improving organic search visibility and generally develops over a longer period. Used together, SEO and PPC can provide broader search coverage and valuable data across both paid and organic channels.
Can you take over an existing PPC account?
Yes. We can audit an existing account to assess campaign structure, targeting, keywords, search terms, ad creative, conversion tracking, bidding, budgets and historical performance. We then identify what should be retained, corrected, tested or restructured.
READY TO GROW YOUR BUSINESS WITH PAID SEARCH?
Let’s Make Every Click Count.
Get a free PPC audit and discover how we can help you drive more traffic, more leads and more revenue.